March 8, 2016 (Vancouver, BC) – In recognition of International Women’s Day, the Organization of Canadian Women in Public Relations (CWPR) today announced the launch of its first ever massive open online course (MOOC). The course, Introduction to Public Relations, is intended to help women understand the full breadth of knowledge essential to a career in the field of public relations.

Comprised of 4 modules and 10 lessons, the course is a primer on the fundamentals of public relations and is aimed at students, new graduates and those looking to switch into a PR career.

Screenshot: Introduction to PR Course

CWPR is contributing to Canada’s image as a leader in the public relations industry. The organization is an important source of information for women in the field, a key player in the rapidly changing industry, and a global champion of women business leaders.

“The launch of our online training program marks an important milestone in our efforts to educate women in public relations and to help them advance in the field across Canada,” – Talia Beckett Davis

“The launch of our online training program marks an important milestone in our efforts to educate women in public relations and to help them advance in the field across Canada,” says Talia Beckett Davis, President at CWPR. “One of our main goals when designing this online course was to provide a foundation for women to thrive earlier in their careers and to strengthen the capabilities of established leaders in the PR industry.”

CWPR has created a unique platform to support the delivery of online PR focused programs. In addition to the MOOC Introduction to Public Relations, CWPR will introduce a series of specialized PR courses later this year for members taught by experts in the field. The mentorship program, launching in August 2016, also includes an online training component to help support learners throughout their career journey.

Through student, individual and corporate subscriptions, CWPR members have access to online resources, case studies and networking opportunities.

About CWPR:

The Organization of Canadian Women in Public Relations (CWPR) Ltd. is the only industry organization across Canada focused on shaping women in the field of public relations, and the only organization focused on discussing the industry’s key professional interests for women in one setting. CWPR was founded in 2015 and is headquartered in Vancouver, British Columbia with networks across Canada.

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